Right now, every league, every team, every sport property is pitching the same assets to the same brands. The deck looks different. The story is identical.
Right now, every league, every team, every sport property is pitching the same assets to the same brands. The deck looks different. The story is identical.
Right now, every league, every team, every sport property is pitching the same assets to the same brands. The deck looks different. The story is identical.
Right now, every league, every team, every sport property is pitching the same assets to the same brands. The deck looks different. The story is identical.
Jana Ballieul is a Madrid-based creative strategist and advisor who works with Heads of Commercial Partnerships at sport brands, leagues, and teams. She helps them stop selling logos and start selling through fans,and that thinking sits at the heart of The Narrative Bridge™, a framework for finding the overlapping story between your sport, your brand partner, and your audiences, keeping them at the centre of every partnership narrative.
If you're ready to walk into your next pitch with a story brands actually want to be part of, book a 15-minute call below.
Jana Ballieul is a Madrid-based creative strategist and advisor who works with Heads of Commercial Partnerships at sport brands, leagues, and teams. She helps them stop selling logos and start selling through fans,and that thinking sits at the heart of The Narrative Bridge™, a framework for finding the overlapping story between your sport, your brand partner, and your audiences, keeping them at the centre of every partnership narrative.
If you're ready to walk into your next pitch with a story brands actually want to be part of, book a 15-minute call below.
Jana Ballieul is a Madrid-based creative strategist and advisor who works with Heads of Commercial Partnerships at sport brands, leagues, and teams. She helps them stop selling logos and start selling through fans,and that thinking sits at the heart of The Narrative Bridge™, a framework for finding the overlapping story between your sport, your brand partner, and your audiences, keeping them at the centre of every partnership narrative.
If you're ready to walk into your next pitch with a story brands actually want to be part of, book a 15-minute call below.
Jana Ballieul is a Madrid-based creative strategist and advisor who works with Heads of Commercial Partnerships at sport brands, leagues, and teams. She helps them stop selling logos and start selling through fans,and that thinking sits at the heart of The Narrative Bridge™, a framework for finding the overlapping story between your sport, your brand partner, and your audiences, keeping them at the centre of every partnership narrative.
If you're ready to walk into your next pitch with a story brands actually want to be part of, book a 15-minute call below.
Jana Ballieul is a Madrid-based creative strategist and advisor who works with Heads of Commercial Partnerships at sport brands, leagues, and teams. She helps them stop selling logos and start selling through fans,and that thinking sits at the heart of The Narrative Bridge™, a framework for finding the overlapping story between your sport, your brand partner, and your audiences, keeping them at the centre of every partnership narrative.
If you're ready to walk into your next pitch with a story brands actually want to be part of, book a 15-minute call below.








